Apple's smartwatch collection will range in price from $349 to $17,000 (£299 to £13,500 in the UK) depending on the metals they are made from and the straps they are bought with.
The Apple Watch collection features highly polished stainless steel and space black stainless steel cases. The display is protected by sapphire crystal. And there’s a choice of three different leather straps, a link bracelet, a Milanese loop and a strap made from high-performance fluoroelastomer.
Apple also revealed that the devices are due to go on sale on 24 April.